Large dealer groups have a structural advantage most smaller dealerships do not: an added layer of corporate management between ownership and store-level leadership. Corporate sales directors, fixed operations directors, financial and accounting leaders, used-vehicle specialists, and F&I leadership each bring focused expertise, inspect processes, develop managers, measure performance, and hold departments accountable.

Smaller dealer groups face many of the same operational challenges, but their size often cannot justify the expense of building an entire corporate management structure. Principal Advisory Group was created to bring that same level of senior, specialized oversight to independent dealerships and smaller ownership groups—without requiring them to build a full corporate office.

Founded by Shawn Prazeres, Principal Advisory Group combines his more than 25 years of automotive retail leadership with experienced industry professionals who bring expertise in overall dealership management and key operating departments. Every engagement is led directly by Shawn, giving ownership one clear point of leadership and accountability while drawing on the appropriate specialized expertise.

Together, PAG helps ownership see the entire operation more clearly, strengthen store and departmental leadership, establish disciplined processes, and create the accountability commonly found within successful large dealer groups.